Now that everyone’s online, everything’s digital, and most of us text or email rather than call even our friends, why bother with telemarketing? If you’ve had the same question, or figure that telemarketing is too “old school” to bother with when digital marketing is right there, well, we’ve got a few reasons you might reconsider.
We’re going to be pretty blunt in this post. Lots of people try and do telemarketing and it doesn’t work. Sometimes it’s not the right fit for a specific business, but sometimes it’s because you’re falling into one of these 11 traps.
One of the big questions we get from people who’re exploring telemarketing for the first time is just how it interacts with sales – so here are some of the related questions and answers.
If you’re considering using telemarketing to generate leads for your business, you might be wondering whether or not it’s worth it, or whether the disadvantages are too great.
You may think we’ll be pretty biased here – we’re a telemarketing agency, after all. But, because we do this day in and day out, we know that it’s not the right fit for every business – and we want you to know whether that’s the case for you. There’s no benefit to you or us if we try and convince you of something that won’t work – so let’s look at the advantages and disadvantages with an unbiased eye…
If you’re planning to start telemarketing to help generate leads for your business, there are a few things you’ll need to know before you start your project. You need to know these whether you’re working with a telemarketing agency, or you’re planning to run your campaigns in-house.
You can use this information to brief your telemarketers, to help them generate the best results for your business.
As you may know, we provide telemarketing services to businesses across the UK. But if you want to give it a go yourself, then these tips from the experts should help you get your campaigns up and running.
People have a lot of ideas and preconceptions about telemarketing – so we’ve rounded up the most commonly asked questions to take a look at some answers for you.
Did you know that some reports suggest there was a 50% increase in the number of businesses using telemarketing for lead generation during lockdown?
Let’s face it, with virtual meetings, webinars, and online demos taking the place of face-to-face interactions, it’s hardly surprising that more online methods of generating leads and setting up appointments became more popular. But why telemarketing specifically? Why not more salespeople or more digital marketing (not to say those didn’t see a bit of a surge, too)?
It’s been over a year since Covid first started disrupting our lives and businesses. But with the latest increase in freedoms – welcome back gyms and outdoor dining – it’s definitely time to be waking up your sales activities.
Now that the vaccine is rolling out and we have a roadmap out of lockdown, it’s definitely time to be thinking about your post-covid sales activities.
Many of your potential customers are starting to think about how to move forward, and a lot of the “wait and see” of the past few months is starting to slip away as we’re all getting ready to leap back into the fray. So, how can you set yourself up?